Ivy Ross, Chief Design Officer at Google, discusses the intersection of art and science in design, and the importance of wonder and imagination in creating meaningful products.
要点 · TL;DR
设计解决问题，可持续性是一大挑战。 Design solves problems, with sustainability as a key challenge.
自然是最好的设计指南，从中寻找灵感。 Nature is the best design guide; look to it for inspiration.
我们是会思考的情感生物，情感驱动认知。 We are feeling creatures that think; emotions drive cognition.
核心观点 · Key points
设计关乎解决问题，而可持续性是我们时代最重大的问题之一。 Design is about solving problems, and sustainability is one of the greatest problems of our time.
自然是最好的设计师；遇到瓶颈时，从自然中寻找灵感。 Nature is the best designer; when stuck, look for cues from nature.
我们是会思考的感受体，而非会感受的思想体。 We are feeling creatures that think, not thinking creatures that feel.
不带评判地进行艺术创作，对我们的健康和幸福至关重要。 Art making, without judgment, is crucial for our health and well-being.
技术应当增强我们的人性，而非使我们脱离人性。 Technology should amplify our humanity, not take us out of it.
关注那些吸引你注意力的东西，并沿着那条路走下去。 Pay attention to what gets your attention; follow that path.
反共识 · Contrarian takes
机器有传感器，但没有感官系统。 Machines have sensors but they don't have sensory systems.
听讲座时涂鸦实际上能提高记忆力。 Doodling during a lecture actually improves memory retention.
医生应该开博物馆参观处方；艺术是一种良药。 Doctors should prescribe museum visits; art is a form of medicine.
我们有52种感官，而不仅仅是五种；传统的五种只是开始。 We have 52 senses, not just five; the traditional five are just the beginning.
约束可以激发创造力；过多的自由可能让人无所适从。 Constraints can boost creativity; too much freedom can be paralyzing.
未来的职业是多元化的；单一职业路径已经过时。 The future is multi-diverse occupations; swim lanes are over.
本期章节 · Chapters（共 24）
开场与土地致谢Opening and Land Acknowledgment
介绍IvyIntroduction of Ivy
Ivy开场致辞Ivy's Opening Remarks
谷歌消费硬件介绍Introduction to Google Consumer Hardware
耳机与手表设计Earbuds and Watch Design
Nest恒温器重新设计Nest Thermostat Redesign
可持续发展努力Sustainability Efforts
零售店Retail Stores
神经美学与书籍合作Neuroaesthetics and Book Collaboration
米兰沙龙体验Milan Salone Experience
介绍与书籍发布Introduction and Book Launch
水之形展览Shaped by Water Exhibition
色彩感知展览Making Sense of Color Exhibition
结论与反思Conclusion and Reflections
效率与美学Efficiency vs. Aesthetics
创客之旅与创意心态The Maker's Journey and the Creative Mindset
书籍影响与个人旅程Book Impact and Personal Journey
终身学习总结问题Wrap-up question on lifelong learning
未来项目与神经可塑性On future projects and neuroplasticity
观众提问：对未知的恐惧Audience question on fear of the unknown